Tuesday, August 12, 2008

The new employee connection: Social networking behind the firewall

The new employee connection: Social networking behind the firewall: "'The whole Web 2.0 explosion has moved from the consumer and college student world to professionals in the business world,' says Amy Shuen, author of Web 2.0: A Strategy Guide. (O'Reilly Media, 2008). 'Employees are seeing this as a way of enlarging their sphere and interacting with colleagues.'
It's more than an electronic water cooler, she says. Companies may start with the idea of helping employees feel more connected, but that's just the beginning. With easier and faster connections among people, suddenly cross-division collaboration happens more naturally, leading to greater innovation. 'People don't just chat; they connect with people and end up talking about things that have an impact on the business,' Shuen says."